Performance-Focused Digital Ad Agency
Data-Driven, Trend-Surfing, Results-Maximizers.
We Help Our Clients Increase Their Leads & Sales
with Continually Improving Ads.
We Help Our Clients Increase Their Leads & Sales
2x-5x with Continually Improving Ads.
Lead Generation
We help B2C and B2B companies find new leads and manage lead gen costs with both advertising and email marketing.
Local & Franchise
Start or scale ad campaigns.
Customize locally, improve store results and satisfaction, boost store traffic and revenue.
Retail and CPG Ecommerce
We help brands successfully start and grow direct-to-consumer demand through ecommerce, in both their own stores and third-party marketplaces like Amazon.
Our Track Record
Successful Campaigns
%
Accuracy Rate
Ad Impressions Shown
Success Stories
46% More Awareness and a 572% ROI
Polygraph helped Maggiano’s run their first locally-oriented carryout advertising campaign for Valentine’s Day, resulting in 46% more affordable awareness and a 4.72 ROAS (return on ad spend). Subsequent carryout campaigns have been even more successful.
“Polygraph Media knows what to do in a wide range of difficult situations across digital advertising platforms, and their execution teams are always available and reliable. Plus, they have leveraged their partnership with Google to get us access to executives at both companies to help us execute on innovations and new opportunities to improve ROI.”
Revisiting Facebook Marketing An Hour a Day a Decade Later
It doesn’t seem possible that I recently celebrated the 10 year anniversary of publishing Facebook Marketing An Hour a Day. The book was something I had not intended to write – but opportunity knocked. I had worked with Wiley Publishing as part of my role as Business...
Facebook’s Campaign Budget Optimization: Issues and Solutions
In 2019 Facebook debuted something new and promising called Campaign Budget Optimization (CBO). It was supposed to be so good that it would soon be a default, required setting for all Facebook ads. However, Facebook is now walking it back and may completely get rid of...
Polygraph’s Post-COVID Philosophy
Like many of you, the COVID crisis has given us an opportunity to think clearly and strategically about our company and how we serve clients. What can I say? Now that we aren’t commuting as much, I suppose we all have a little more time to wax philosophical. 😉...