For Valentine’s Day, Maggiano’s wanted to drive more business to their 50+ restaurants. They turned to Polygraph Media for Facebook Ads professionals to build and execute a strategy to get new customers to their website and boost online orders. Introducing methods of local customization that were new to Maggiano’s, Polygraph was able to dramatically improve conversion rates, which lowered the cost of sales. In some campaigns, we have been able to double Maggiano’s store visits.
RESULTS: Polygraph helped Maggiano’s increase their typical Valentine’s Day awareness by 46% and achieve a 4.7x return on ad spend.
Return on Ad Spend
“Polygraph Media knows what to do in a wide range of difficult situations across digital advertising platforms, and their execution teams are always available and reliable. Plus, they have leveraged their partnership with Google to get us access to executives at both companies to help us execute on innovations and new opportunities to improve ROI.”
Learn more about other verticals
How Six Flags Wins with Facebook Advertising
Launch Local Store-Level Facebook Advertising