On The Road

Two of our executives attended an Omnichannel conference at a resort near Atlanta recently, where technology vendors like us were matched up with brand representatives....

Use Science, Set Higher Goals in Your Brand’s Digital Marketing

Chances are there is untapped potential in your digital marketing strategy. Evolving data science can enable you to tap that potential. We offer consulting and development projects to...

Big Insights, not just Big Data

Big Data is a popular term in the technology industry these days. Whole companies are being formed and funded to capture and store publicly available data...

Facebook Dominates

This recent article from Business Insider talks about Facebook’s soon having four platforms with more than a Billion users each. Instagram alone has attracted 1 Million advertisers...

A/B Testing, or A/Z?

A/B testing is a statistics term where you create two versions of a particular variant and test a user’s reaction to one versus the other....

The Full Lifecycle

The website MathIsFun defines “permutations” as all possible arrangements of a collection of things, where the order is important. Let’s say you have a chain of 500 hardware...